A campaign that sticks.

The Background

Wealth Collective is a new Discord-based community for ambitious investors and trading enthusiasts. For their launch, they needed a bold visual campaign that would cut through the noise, spark attention on social platforms and drive qualified traffic into their funnel.

‍

The Collaboration

We partnered with Wealth Collective during their early launch phase to co-develop a series of high-impact static ads.
Our role was to translate their vision into clear, scroll-stopping visuals that communicate their value proposition in seconds.

‍

The Creative Goals

• Build brand trust through consistency and clarity
• Visually communicate key benefits of joining the Discord
• Align tone and look with their premium target audience
• Optimize graphics for Meta, Instagram and story placements

‍

The Process

We began by setting a design framework to guide all assets. This included:

• Font and color usage that signals authority and modernity
• A layout system adaptable to multiple placements
• Custom icons and tags to structure messaging

Working in close collaboration with the Wealth Collective team, we refined each visual based on their feedback and adjusted content to support key messaging pillars like:

• Transparent education
• Community-powered learning
• Signals, insights and exclusive resources

‍